Award Winning Warwickshire Based Marketing Team

Out of this
World Marketing

Your fully outsourced marketing department, located on Planet Earth. You built a great business. Now you need more of the right people to know about it.

Llumor is the team that makes that happen. Email, strategy, design, CRM and more. All managed for you. All pointed at one outcome. More clients.

Book a discovery call No pressure. Just clarity.
The Problem

Houston, we need help with our marketing.

Llumor is the go-to marketing team for ambitious businesses who want more clients. We handle everything so you can focus on what you do best, while we deliver customers direct to your business.

Sound familiar? You are not alone. Every business on this page had the same problem before they worked with us. The difference is they stopped trying to solve it themselves.

That is the job
we do for you.

Book a Discovery Call
01

I need more customers but I don't know where to start.

Hover to see how we fix this
Our Solution

Done-for-you strategy

We define who to go after, build the plan and start executing. You do not need to figure it out.

ICP definition and targeting
Full marketing plan built for you
Campaigns running from week one
02

I know what I should be doing. I just don't have the time to do it.

Hover to see how we fix this
Our Solution

Done-for-you execution

We run the emails, LinkedIn, CRM follow-up and campaign activity so it actually gets done every week.

Weekly campaign management
LinkedIn and email outreach
CRM follow-up and nurturing
03

I've tried email and LinkedIn before and got nowhere.

Hover to see how we fix this
Our Solution

The right system matters

The channel was not the problem. The targeting, copy, follow-up system and timing were. We fix all four.

Targeting rebuilt from scratch
Copy written by specialists
Structured follow-up sequences
04

I'm spending money on marketing but I can't tell if it's working.

Hover to see how we fix this
Our Solution

Clarity and accountability

Monthly reporting, clear numbers and honest conversations about what is working and what we are changing.

Monthly performance reporting
Clear pipeline tracking
Honest strategy reviews
What We Do

Not a campaign. An entire sales system.

From ICP strategy to booked meetings, we design, build and run every layer of your outbound operation. Click any service to see exactly what it means in practice.

Strategy & ICP

We don't start with outreach.
We start with who.

Outbound only works when the message fits the market. Before we write a single line of copy or source a single contact, we define exactly who your best clients are, what moves them to act, and what will make you the obvious choice over every competitor in their inbox. This is the work that everything else is built on.

ICP profiling across firmographics, psychographics and buying triggers
Competitive landscape mapping and positioning analysis
Message-market fit defined per buyer type, not a single generic pitch
Targeting criteria and exclusion lists built before data is sourced
Sector prioritisation ranked by revenue potential and speed to close
Offer sharpening so your value proposition lands before hello
3-5
distinct buyer profiles mapped per mission
100%
of campaigns begin with strategy, never outreach
Data & Prospecting

The right data is half
the battle won.

Bad data kills good campaigns before they start. We source verified, GDPR-compliant B2B contact data matched precisely to your ICP criteria, segment it by intent and behaviour, then validate every record before it enters a sequence. You pay to reach buyers, not bounces.

Verified B2B contact data sourced to your exact spec
Intent signal monitoring to surface active buyers first
Multi-layer segmentation by seniority, sector, size and behaviour
Email validation and hygiene before any contact enters a campaign
Ongoing list refresh so data stays current throughout the mission
GDPR and PECR compliant methodology from source to send
98%+
deliverability on validated and cleaned lists
Zero
generic blasts. Every segment gets bespoke messaging
Email Outreach

Your highest-volume channel,
done properly.

Cold email is not about volume. It is about relevance, timing and follow-up discipline. We build multi-domain infrastructure, write sequences that earn curiosity rather than the delete button, and run Fibonacci-timed follow-up so your message reaches people exactly when they are most likely to respond.

Multi-domain infrastructure built and warmed before launch
ICP-specific sequences written from scratch, never from a template
Fibonacci follow-up cadence Days 0, 1, 2, 3, 5, 8, 13, 21, 34, 56
Deliverability monitoring and inbox placement tracking throughout
Bespoke landing pages per ICP to capture and qualify interest
A/B testing and copy optimisation run continuously across the mission
8+
touchpoints per sequence before a contact exits
4
dedicated sending domains per client campaign
LinkedIn

Where professional trust is built
before the call happens.

LinkedIn is not a bolt-on. It is a coordinated layer of your outbound system with three distinct tracks running simultaneously. New targeted connections, signal-triggered follow-up on prospects who have already engaged with your emails, and a warm nurture track for those who need more time. Each layer feeds the next.

Targeted connection campaigns to named decision-makers in your ICP
Signal-triggered follow-up on profile visits and email interactions
LinkedIn and email coordination so channels reinforce each other
Personalised messaging sequences not copy-paste connection requests
Profile positioning so inbound credibility supports outbound activity
Long-term nurture track for prospects who need more time in the funnel
3
coordinated LinkedIn outreach layers running in parallel
Layer 2
signal-triggered follow-up is our highest-converting track
Telesales

Some conversations need
a voice behind them.

This is not cold calling a list. We call warm prospects who have already seen your name in their inbox or on LinkedIn. Every script is built around real objections in your specific sector. Every outcome is logged in LlumorOS and followed up automatically, so no conversation ends without a next step.

Sector-specific call scripts and objection handling built from real data
Warm calling only on prospects already engaged with email or LinkedIn
Appointment setting with diary management and confirmation sequences
CRM-logged outcomes with automated follow-up triggered on every result
No-show and reschedule sequences so booked meetings actually happen
Call performance tracking and ongoing coaching against live results
Warm
every call follows prior email or LinkedIn contact
100%
of call outcomes logged and followed up automatically
LlumorOS & CRM

The system that runs
everything without you.

LlumorOS is our proprietary platform built on enterprise-grade infrastructure and configured specifically for outbound B2B campaigns. It tracks every interaction across every channel, scores every lead by buying intent, automates every follow-up, and surfaces your hottest prospects in a single real-time dashboard.

Full LlumorOS setup and configuration tailored to your campaign architecture
Workflow automation across every stage of the prospect lifecycle
AI intent scoring applied to every contact interaction in real time
Pipeline visibility and live reporting in a single client dashboard
Multi-channel contact management across email, phone and LinkedIn
Database reactivation tools to unlock revenue from your existing contacts
1
platform tracking every touchpoint across all channels
AI
intent scoring on every single prospect interaction
Fractional CMO

Senior marketing strategy
without the full-time cost.

A fractional CMO gives you a senior commercial brain embedded in your business without the six-figure salary, the recruitment process or the full-time commitment. We work alongside your leadership team to set marketing direction, sharpen your positioning, build the go-to-market plan and hold the revenue engine accountable to real targets.

Go-to-market strategy and revenue growth planning
Brand positioning and offer architecture across all channels
Messaging frameworks for sales, marketing and leadership communications
Monthly strategic sessions with accountability to agreed targets and KPIs
Cross-channel oversight keeping all activity aligned to one clear strategy
Board-level reporting on marketing performance and pipeline contribution
1
senior strategist embedded in your business on flexible terms
No
£150k salary, full-time hire or lengthy recruitment required
How We Work Together

Three ways to work with Llumor.

Choose the level of support that fits your goals.

Every package includes Every engagement starts with alignment, strategy and the foundations for growth.
ICP Workshop
Define your ideal customer and positioning.
Messaging Framework
Clear messaging that resonates and converts.
CRM Build & Automation
A clean CRM setup with key automations in place.
Lead Sourcing & Enrichment
High-quality leads sourced, enriched and ready to engage.
Tier 01

Specialist

One niche. Pure execution.

For businesses that need expert execution in one channel done properly.

Email outreach (4 sequences)
LinkedIn outreach & scheduling
5,000 leads sourced monthly
LlumorOS access & reporting
See Packages
Tier 03

Department

Three niches. Your full marketing team.

For businesses that want a fully outsourced marketing department.

Everything in Partner, plus:

Additional channels via our network
Quarterly half-day strategy session
Fractional CMO access
Priority support & fast execution
See Packages
Not sure which tier fits where you are? Book a 20-minute strategy call and we will recommend the right option, even if it is not us.
View All Packages → No pressure. Just clarity.
The Process

From first call to pipeline on autopilot.

Seven steps. No guesswork. A fully built outbound engine running for your business in under 30 days.

Day 1
Discovery Call
Days 2-5
Strategy and Audit
Days 6-10
Infrastructure Build
Days 11-20
Sequence Writing
Days 21-25
Review and Launch
Days 26-60
Optimise
Day 60+
Pipeline on Autopilot
Our Commitment
We do not stop until it works. Every client gets everything we have.
STEP 1 OF 7Day 1
Discovery Call
We get under the bonnet of your business. Your targets, current pipeline, what has worked, what has not, and exactly what a qualified meeting looks like for you.
What you get
ICP Confirmed
Exact buyer profile locked in
Target Sectors
Priority verticals agreed
Qualification Criteria
What counts as a meeting
Timeline Set
Week by week delivery plan
STEP 2 OF 7Days 2-5
Strategy and Audit
We map your market, define your messaging angles, and plan the full campaign architecture before a single word of copy is written.
What you get
Market Research
TAM mapped, triggers identified
Messaging Angles
3 distinct hooks developed
Campaign Blueprint
Full outbound plan on paper
Tone and Voice
Copy style agreed upfront
STEP 3 OF 7Days 6-10
Infrastructure Build
Domains configured, LlumorOS set up, sending infrastructure warmed and ready. We build the engine before we turn the key.
What you get
LlumorOS Configured
CRM and sequences live
Domains Set Up
4-domain routing active
Deliverability Checks
SPF, DKIM, DMARC verified
Warmup Started
Reputation build underway
STEP 4 OF 7Days 11-20
Sequence Writing
Every email, every LinkedIn message, every follow-up written to brand. Eight-touch cold sequence, LinkedIn companion, and clicked-link follow-up, all in your voice.
What you get
Cold Sequence
8-touch 31-day email cadence
LinkedIn Scripts
Connection and follow-up copy
Warm Follow-Up
Clicked-link trigger sequence
QC Sign-Off
Every line reviewed and checked
STEP 5 OF 7Days 21-25
Review and Launch
You see everything before it goes anywhere. One round of revisions, final sign-off, then we go live. No surprises.
What you get
Client Preview
Full sequence review session
Revisions Applied
Feedback built in, fast
Campaign Live
Sequences active in LlumorOS
Reporting Set Up
Dashboard live from day one
STEP 6 OF 7Days 26-60
Optimise
We watch the data daily. Subject lines, send times, reply rates, bounce rates. We change what is not working before you have to ask.
What you get
Reply Monitoring
Every response handled fast
A/B Testing
Subject lines and angles tested
Weekly Reports
Numbers, not excuses
Handoff Protocol
Hot leads routed to your team
STEP 7 OF 7Day 60+
Pipeline on Autopilot
A consistent flow of qualified conversations into your calendar. The machine runs. You sell. We keep building.
What you get
Qualified Meetings
Booked, confirmed, ready to close
Full Calendar
Consistent pipeline every month
Ongoing Expansion
New verticals, new angles
Revenue Growth
Pipeline converts to clients
STEP 1 OF 7
Our Commitment

We do not stop
until it works.

We are not an agency that runs its course, delivers a report full of metrics, and moves on. Every client gets everything we have, for as long as it takes to get the result we agreed.

You hear it from us first.
If something is not working, we tell you before you have to ask. Then we fix it.
01
We adapt, we rebuild, we try again.
No campaign runs its course and gets a report explaining why it did not work. We change what needs changing.
02
You get everything we have.
Not a slice of our attention across fifty clients. Focused, disciplined, commercial execution on every campaign.
03

If it does not add to your bottom line, it is not worth spending the money on it. Full stop.

James Brookes
James Brookes
Founder & Managing Director
Llumor Systems Ltd, Mayfair, London
Want to see how this works for your business?
Book a discovery call and we will show you the plan, the process and what results to expect.
Book a Discovery Call →
No pressure Just clarity 20 minutes
Completed Missions

Real businesses.
Real results.

We let the outcomes do the talking. Here is what happens when a system runs the way it should.

5.0 from our clients
"

James has a solution for many of the challenges my business faces. Unlike many marketing companies, he truly understands the nuances of the sector. He brings a positive, clear approach to every project and delivers outstanding results.


NL
Nathalie Luckett
Director
"

James has taken the pressure, stress and many hours off my workload, enabling me to have consistent leads and profit whilst I focus on my expert areas of the business. I can say with certainty that he shares the same values I hold.


AM
Aimee Morris
Managing Director
"

Llumor helped me move my business forward by removing the outdated systems that were holding me back. The strategies put in place were easy to follow and made taking the next step a breeze.


TS
Tracy Sheppard
Business Owner
"

James and the team have been nothing but exceptional. Having explored lead generation with other providers, it's the first time someone has actually put their money where their mouth is. Business is growing with actual leads and real clients.


FG
Fiona Godfrey
InicioHR
"

We had tried networking, referrals and outsourced marketing before, but nothing ever felt organised. Llumor built actual systems around our sales activity. Within the first couple of months we were having more qualified conversations than in the previous six combined.


DR
Daniel Roberts
Managing Director
"

What stood out with Llumor was that they didn't just generate leads and disappear. They built the infrastructure behind everything: CRM, automation, follow-up, reporting and nurturing. The whole thing feels like having an outsourced commercial growth team running in the background.


CB
Chloe Bennett
Director
Where We Operate

We know your sector.

We speak their language.

Outbound only works when the message fits the market. Hover any card to see how we approach it.

Cyber Security, IT & MSP

We engage IT leaders, CISOs and compliance heads with credibility-first campaigns built around regulation, resilience and risk.

Our Approach

CISO-level messaging, compliance-first copy

We speak the language of InfoSec so your outreach arrives as a credible conversation, not a vendor pitch.

  • ICP mapped to CISO, CTO and IT Directors
  • Compliance and risk framing throughout
  • Regulated sector delivery experience
£

Accountancy & Financial Services

We reach practice owners and finance decision-makers with compliant, trust-led messaging that earns the meeting before it asks for one.

Our Approach

Credibility before the conversation begins

Financial buyers are harder to impress and quicker to delete. Every word earns its place and passes the scrutiny test.

  • Compliance constraints built into copy rules
  • Credibility signals placed in the first line
  • Proven across accountancy, wealth and lending

Hotels & Membership Clubs

We wake dormant guest and member databases and fill your calendar with corporate events, group bookings and new memberships.

Our Approach

Reactivate what you already own, then grow

Your existing database is the fastest revenue opportunity you are not using. We run both tracks simultaneously.

  • Database reactivation campaigns from day one
  • Corporate bookers and PA networks targeted
  • Membership growth and retention sequences

Recruitment & Staffing

We connect recruiters with clients who are actively hiring, not just browsing, with timing-led campaigns built around real demand signals.

Our Approach

Target active hiring triggers, not the whole market

We identify companies scaling or replacing headcount and reach them at exactly the right moment.

  • MDs, HRDs and Finance Directors targeted
  • Urgency and speed woven into every sequence
  • Multi-channel: email, LinkedIn and telesales

Professional Services

We help consultancies, coaches and service firms build authority, trust and a pipeline their partners are too busy to build themselves.

Our Approach

Authority first, pipeline second

We position your expertise as the answer before we ever ask for a meeting. Credibility drives conversion here.

  • Insight-led copy that earns attention
  • Sequences built around the full buyer journey
  • Referral and reactivation campaigns included

HR & People Services

We reach MDs and Finance Directors who treat HR as a cost centre and help you reframe it as a growth lever before you pick up the phone.

Our Approach

Make the business case before you call

ROI-led messaging built for sceptical buyers. We build trust before you need it.

  • ROI-led messaging for sceptical buyers
  • Sector-specific pain points in every sequence
  • Targeted by headcount and growth stage

Go To Market & Startups

We build the outbound infrastructure from scratch and get new businesses in front of the right buyers before the market knows they exist.

Our Approach

First clients fast, right foundations for growth

Getting the strategy right at launch is worth more than any amount of execution later. We build both simultaneously.

  • ICP defined and validated before launch
  • GTM strategy built alongside campaign execution
  • First meetings typically within 30 days

Exit Strategy

We increase your revenue, strengthen your pipeline and build the marketing infrastructure that makes your business worth significantly more at sale.

Our Approach

Buyers pay more for businesses that can prove growth

A strong pipeline, a clean CRM and a documented marketing system can add a meaningful multiple to your exit valuation.

  • Revenue growth in the 12-24 months before sale
  • Pipeline documented for acquirer due diligence
  • Marketing infrastructure that runs without the founder
Precise targeting
Relevant messaging
Relationship-first
Better outcomes
James Brookes, Founder of Llumor Systems
Meet the Founder

We exist because activity
without results is a con.

If it doesn’t add to your bottom line, it’s not worth spending the money on it. Full stop.

James Brookes founded Llumor after watching too many good businesses spend thousands on agencies that delivered reports full of metrics, but not a single new client. His background spans board-level roles in complex organisations, ISO 9001 implementation and compliance work with globally recognised brands. That experience shaped a simple belief: sustainable growth comes from clarity, structure, and disciplined execution.

Llumor was built to offer a more focused, commercially grounded alternative. We prioritise execution over theory and outcomes over activity. We measure success in one currency. Pipeline.

Results over everything
We focus on what actually moves your business.
Commercially grounded
Strategies built for real-world business growth.
Discipline in execution
Structured processes that drive consistency.
Founder led
Personally accountable for every client.
The Lluminauts

Mission Control

The leadership team at Llumor

Kat Crombie Kat Crombie Hover to see the real Kat
Head of Customer Success
Kat Crombie

Kat runs delivery, operations, and client management at Llumor. She is the reason campaigns go out on time, clients stay informed, and nothing falls through the gaps. If James is the engine, Kat is the chassis it sits in.

James Brookes James Brookes at Snetterton Hover to see James off-duty
Founder & Managing Director
James Brookes

James built Llumor on one principle: if it does not add to your bottom line, it is not worth spending the money on it. With a background in compliance, secure telecoms, and a decade of senior leadership, he founded Llumor to do outbound properly.

Ready for liftoff?

Your pipeline
will not build itself.

Every week without a system is a week your competitors are filling the meetings you should be in. We build the machine. You close the deals.

Cyber Essentials Certified
Startup of the Year
We do not stop until it works
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Llumor Systems Ltd
3rd Floor - 45 Albemarle Street

Mayfair
London, W1S 4JL
Planet Earth