Outbound Lead Generation.
Outbound lead generation removes reliance on referrals, ads, or hope. It gives you a predictable way to start conversations with the right decision-makers, consistently.
Predictable pipeline, not reactive marketing.
Inbound is unreliable. Referrals fluctuate. Outbound gives you control.
A structured outbound lead generation system ensures your business speaks to the right buyers, at the right time, without waiting to be discovered.
This is how growing B2B businesses create consistency.
How it works.
We design, launch, and manage outbound campaigns that generate qualified conversations. We handle targeting, messaging, execution, and optimisation so you focus on closing, not chasing.
Identify the Right Buyers
We define exactly who you should target, based on role, company type, and buying intent.
Build
Accurate Data
We source and verify contact data so outreach lands with real decision-makers.
Create Relevant Messaging
Messages are written around commercial problems, not generic service descriptions.
Launch Controlled Outreach
Campaigns run in measured volumes to protect deliverability and brand reputation.
Qualify
Engagement
Responses are filtered so only suitable prospects progress into sales conversations
Optimise
for Results
Campaigns are reviewed and refined to improve reply rates and lead quality.
James Brookes.
Founder, Llumor Systems.
James Brookes is the Founder of Llumor Systems, a consultancy that helps established B2B businesses implement structured outbound revenue systems.
His background includes board-level work within complex organisations, designing and implementing company-wide systems to improve operational alignment and commercial decision-making. This included leading ISO 9001 implementation and working alongside globally recognised brands.
James’ experience spans both corporate and commercial environments, shaping his focus on the intersection of sales, systems, and buyer psychology. He believes sustainable growth comes from clarity, structure, and disciplined execution.
Llumor was created to offer a more focused, commercially grounded alternative to traditional corporate approaches — prioritising execution over theory and outcomes over activity.
Meet the Team.
James Brookes
James Brookes is the Managing Director of Llumor, helping established service-based businesses build predictable, revenue-focused marketing and sales systems. His work centres on fixing fundamentals, improving conversion, and turning marketing activity into booked sales conversations through practical, outcome-led strategy.
Katarina Crombie
Katarina Crombie is Head of Customer Success at Llumor, responsible for overseeing client delivery, customer experience, and long-term account performance. She ensures clients remain aligned to agreed outcomes, that activity translates into measurable progress, and that relationships are managed with clarity, consistency, and commercial focus.
Tim Cairns
Tim Cairns is Sales Director at Llumor, working directly with clients to improve sales process, conversion, and deal execution. He advises customers on how to handle opportunities generated through Llumor’s systems, helping teams qualify effectively, run better sales conversations, and close with greater consistency.
What our customers say.
James has a solution for many of the challenges my business faces. Unlike many marketing companies, he truly understand the nuances of podcasting, which is often dismissed as vanity publishing. James recognises its real value and brings positive, clear approach to every project, delivering outstanding results.
Nathalie Luckett
I have known James professionally for over a year He is absolutely fantastic and shares the same values and morals I hold. I can say James has taken the pressure and stress and many hours off my work load enabling me to have consistent leads giving profit whilst I focus on my expert areas of the business.
Aimee Morris
Llumor has helped me to move my business forward by removing the outdated systems that were holding me back. The strategies put in place were easy to follow and made making the next step a breeze.
Tracy Sheppard
This isn’t a pitch, it’s a
free Marketing Strategy session with our experts.
We audit your current marketing.
What’s working, what’s wasting time, and where your systems are leaking leads or missing opportunities for growth.
We uncover your message and positioning.
The value, tone, and clarity that make your audience stop scrolling, pay attention, and trust you over competitors.
We build your action plan.
A 90-day roadmap to fix your foundations, fuel your visibility, and create a consistent flow of qualified leads — even if you never work with us.
Company
Resources
Contact us
Llumor Systems Ltd, 3rd Floor, 86-90 Paul Street, London, England, EC2A 4NE
Llumor Systems Ltd. Copyright 2025. All Rights Reserved.